Another one of the projects I was engaged in during my time at Grand Studio Ltd..
My responsibilities for this color forecast included research, cover design, layout, creative and interpretative writing, proof reading & prepress in close correspondence with the publisher.
The publisher mode...information Germany describes the book as following:
"ColoRush is a global colour forecast for all target groups.
The interaction of sales- boosting trend themes, colours, colour combinations and stimulating imagery create an inspiring panorama of innovative product worlds.
The colours are presented on synthetic fabrics to ensure their realistic representation on range-typical materials.
In addition all colours are provided as removable swatches - sorted according to the themes, for the creation of own colour harmonies.
ColoRush is published twice per year in January and July.
Subscribers receive the pre-information on themes and colours already 6 weeks prior date of publication.
Available 18 months ahead of the season for the fair Bread & Butter
User-friendly ring book for flexible use
6 themes featuring 8 basic colours each, codified according to the PANTONE® FASHION + HOME colour system
Introduction into the seasonal themes
Inspirational photos and illustrations
Graphic motifs, all-over prints, logos and buttons
Cross colour mix using the colours of all trend themes
General colour card with 40 trend colours
Colour harmonies in realistic atmospheres
Removable colour swatches (approx. 3 x 7 cm), sorted according to the themes
Colour mix table for the translation of the Pantone ® colours into RGB and CMYK values
USB stick with digital colour data for quick import into Adobe Photoshop®, Adobe Illustrator® und Adobe InDesign®"
ColoRush SS18 can be purchased here.